Fundraising guide

Bromley Brighter Beginnings (BBB) is a registered charity that relies on the power of community to provide essential baby and child-related items to families living in financial hardship across the London Borough of Bromley. Our mission is to relieve the pressure of poverty on these families in a practical way.

Since being set up in 2012, BBB has helped hundreds of vulnerable families and children. These families are referred to us by professionals such as midwives, social workers, health visitors, GPs, refuge officers and other agencies within the borough. Many have escaped domestic violence, (often arriving in refuges at very short notice with little personal possessions), some are teenage mums who have been in care or have no support from their own families, and others are just scraping by on very low incomes in poor housing.

Financial support is essential so that Bromley Brighter Beginnings can continue to provide programs to support these children and families and to raise awareness of the level of poverty in the borough.

While BBB is proud to promote recycling by passing on many ‘pre-loved’ items donated by our generous supporters often many of the items we offer must be purchased brand new. These items include:

• Newborn Pack items such as nappies, baby wipes, toiletries and sanitary items
• Electrical items, such as sterilisers and baby monitors
• Logo school uniform items such as blazers and PE kits
• Mattresses for moses baskets and cot beds
• Bed for Every Child campaign items, including a brand-new bed complete with storage, a mattress, duvet, pillows and covers

£30 purchases a new cot mattress to go in a donated cot

£100 pays for a newborn pack for a new mum and new baby – including nappies, baby clothes, wipes and sanitary towels

£150 buys the logo elements of a secondary school uniform and PE kit

£300 pays for a child to have their own new bed, mattress and bedding

There are lots different of ways to raise money and meet your fundraising goal. Here are just a few ideas that you can do with family or friends, clubs or organisations or even in your place of employment:

• Host a bake sale, coffee morning or tea party
• Hold a raffle or a tombola
• Nominate BBB as your child’s school or your employer’s charity of the year
• Organise a quiz night or BBQ
• Plan a charity ball, pamper evening, karaoke night or fun day
• Sell unwanted items on eBay or at a car boot sale
• Sponsored a sporting event – run, ride, swim, walk, skydive, abseil, dance

View our extensive A-Z list of fundraising ideas here

FUNDRAISING FROM HOME

Fundraising doesn’t have to stop because you’re stuck indoors, there are still so many ways in which you can help.

Get Active

Whether it be walking, running, rowing, dancing or something else simply use what you have, your
garden, running or rowing machine, radio, swimming pool. Set yourself a goal and ask for
sponsorship.

Virtual Events

Ask your friends to join you online in return for a small donation. You could host a quiz, cocktail making night, tea party, musical performance, sports class.

We’ll be here to help you every step of the way from setting up a fundraising page, to promoting your event and giving you encouragement in abundance. Contact our Fundraising Coordinator: jenny@bromleybrighterbegining.org.uk

Download fundraising materials here

The more you talk about your fundraising, the more people will donate, so make sure you publicise what you’re doing.

Advertise

• Use our free downloadable posters and leaflets to let people know about your event and BBB
• Set up a JustGiving page and tell people why you are fundraising for BBB and how their donation can make a difference to vulnerable families across the borough of Bromley
  Contact your local newspaper/radio
• Write a press release and send to the news desk of your local paper or radio
• Include key information such as details about your planned fundraising activity and target
• Include fun and engaging photos
• Use social media
• Share photographs and videos capturing your journey and explain why you’re supporting BBB
• Include @BromleyBrighterBeginnings in your Facebook posts and @BrighterB and #BBB on Twitter
• Include a link to www.BromleyBrighterBeginnings.org.uk
• Tag other people